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Vetraco Group was established as an outsource call center service in M├Ânchengladback.

The Power of Broad Targeting and Algorithm

Before starting working with Perfist, Vetraco Group was associated with a different agency. As Perfist, as soon as we took over the accounts, we transferred the Google, Facebook, and Tik-tok ad accounts and examined the campaign structures. Vetraco Group’s main problem was that the incoming potential forms were being poor quality. . After reviewing the ad accounts, we made changes to the form structure and targeting to reduce form costs and reach relevant people.

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Before starting to work with Perfist, it was mainly based on Google ads. We reversed this structure and in our strategy, we wanted to gather the cities with branches under a single campaign and test Facebook and Google algorithms. For now, we have drastically reduced both the form costs and the irrelevant form rate.

8 Jan 2022 ÔÇô 15 May 2022 vs 16 May ÔÇô 19 Sep


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